Designing your portfolio professionally and with a job-focused design is very important to get employers attracted to your work. This means that you have to take a specific approach when designing your portfolio or else it will not give you the results that you strive for. When you apply for a job, you could be competing against hundreds of other people, so you need to be the one that stands out the most from the rest of the crowd.

What employers look for in the perfect portfolio
The main thing that they look for is proof that you can solve their business’ problems. This includes multiple points such as solving real problems that clients or the business may have. Also they usually check if you have good code organization; this means including comments in your code, nice structure and making the code efficient. The reason that this is even mentioned is because that is literally your job, which is to code, get clients and make full websites.
Having high quality visuals & graphics is crucial since they are what make up your website that employers view. This is a way that they can go off of your skill or even your dedication to making websites and even their business. Lastly, including client testimonials is a great way to get traction from an employer because they can see how you treat your clients, what kind of work you have done for them and in all, how you did.
How to prepare for your interview
If you get an interview for a web development and design job then it is very important to prepare yourself, your answers and have confidence with the way you speak and present yourself.
Some questions they might ask you are:
- “How do you balance your design aesthetics with your website’s technical performance?”
- “Tell me about a time you mentored or helped a junior developer.”
- “Describe how you would implement a complex feature completely from scratch.”

The ways to prepare yourself for an interview are simple. The first thing you can do is a mock interview with a friend or a developer that has experience. Secondly, look up some questions they may ask you and reflect on them and answer them to your best ability; you can even write them down. Lastly, refine your portfolio before the interview and make it into the best you can.
FInal Notes
It can be complicated to make your portfolio appealing to employers but taking steps into the right direction helps you. These “steps” can be making your portfolio sophisticated, making your portfolio so it attracts employers and maybe even clients. There are many other things you can do to make your portfolio awesome but you need to be specific with it.